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Introduction 

The three main Olympic symbols.

The rings

Meaning of the five rings and flag â€” History of the rings and flag 
suggested by Pierre de Coubertin in 1914 â€” Actual use of the rings 
and flag in emblems. 

The motto

Citius Altius Fortius: three Latin words to convey an ideal â€” The 
Olympic creed, calling for personal excellence  â€”  History behind 
the motto and creed. 

The flame

Ritual of lighting the flame, using the torch and organising the 
relay â€” First relay at the 1936 Berlin Games.

Part of the Games’ identity 

Olympic symbols as part of the Games’ protocol â€” Other uses 
of the rings and flag.

The Olympic values and symbols

Core values of excellence, friendship and respect â€” Transmission 
through the symbols.
 

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5

6

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The Olympic symbols

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Introduction 

The 

meaning

 and the 

values

 of Olympism are conveyed by symbols. 

Among these are the 

rings

, the 

motto

 and the 

flame

These symbols transmit a message in a simple and direct manner. 
They give the Games and the Olympic Movement an 

identity

The Olympic symbols

ClOse-uP Of The symbOls In The OlymPIC sTadIum

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The 

five rings

 represent the 

five continents

. They are 

interlaced

 to show the 

universality

of Olympism and the 

meeting of the athletes of the world

 during the Olympic Games.

On the Olympic 

flag

, the rings appear on a 

white

 background. Combined in this way, 

the 

six colours of the flag

 (blue, yellow, black, green, red and white) represent 

all nations

.

It is a misconception, therefore, to believe that each of the colours corresponds to a certain 
continent.

Pierre de Coubertin, the father of the modern Olympic Games, explains the meaning 
of the flag :

“ The Olympic flag […] has a white background, with five interlaced rings in the centre: blue, yellow, black, green 

and red […]. This design is symbolic; it represents the five continents of the world, united by Olympism, while 
the six colours are those that appear on all the national flags of the world at the present time. â€ť (1931)

Textes choisis, vol. II, p.470.

hIsTOry

Even  though  Pierre  de  Coubertin  intended  the  Olympic 
Games to be an international event from the time of their re-
establishment in 1896 in Athens (Greece), it was only at the 

1912  Games 

in 

stockholm

  (Sweden)  that,  for  the  first  time, 

the participants came from all five continents

. One year later, 

in 

1913

, the 

five rings

 appeared at the top of a letter written 

by Pierre de Coubertin. He drew the rings and coloured them 
in by hand. 
It was also Coubertin who had the idea for the 

Olympic flag

He presented the rings and flag in June 

1914 in Paris

 at the 

Olympic Congress.

The  First  World  War  prevented  the  Games  from  being  celebrated  in  1916  in  Berlin 

(Germany) as planned. It was not until 

1920 in antwerp

 (Belgium) that the flag and its 

five rings could be seen flying in an 

Olympic stadium

The universality conveyed by the symbol and the flag was a new idea at the beginning 

of the 20th century. Nationalism was very strong and tension between certain countries 

was high. It was in this climate, however, that Coubertin proposed the symbol of the 

rings which aimed to encourage 

world unity

.

The Olympic symbols

The rings

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use Of The symbOl

At first, the way the rings were interlaced was sometimes a little odd compared with what 
we are used to today.

Nowadays, the Olympic symbol is subject to very strict 

rules

. Graphic standards have been 

set down, which determine, for example, the exact position and colour tone of each ring. 
The use of the Olympic symbol in the creation of an emblem is also strictly regulated and 
the emblem design must be approved by the IOC.
The  Olympic  symbol,  flag  and  emblems  are  the  exclusive  property  of  the  International 
Olympic Committee and cannot be used without the IOC’s authorisation.
This symbol is among the most widely recognised symbols in the world !

The Olympic symbols   The rings

whaT Is an OlymPIC emblem ?

It  is  a  design  featuring  the 
Olympic rings together with 
other distinctive elements.

The National Olympic Com-

mittees  (NOCs)  and  Orga-
nising Committees for the 
Olympic  Games  (OCOGs) 
all  have  an  emblem  featu-
ring the Olympic rings.

a kanGarOO and an emu are ParT

Of The ausTralIan nOC’s emblem 

The emblem Of The OrGanIsInG COmmITTee  

Of The vanCOuver wInTer Games In 2010

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A motto is a phrase which sums up a 

life philosophy

 or a 

code of conduct

 to follow.

The Olympic motto is made up of three Latin words :

fasTer     â€”     hIGher     â€”     sTrOnGer

These three words encourage the athlete to 

give his or her best

 during competition.

To better understand the motto, we can compare it with the Olympic creed :

The most important thing in life is not the triumph, but the fight ; 

the essential thing is not to have won, but to have fought well.  

Together, the Olympic motto and the creed represent an ideal that Coubertin believed in 

and promoted as an important life lesson that could be gained from participation in sport 
and the Olympic Games: that giving one’s best and striving for 

personal excellence

 was a 

worthwhile goal. It is a lesson that can still be applied equally today, not just to athletes 

but to each one of us.

hIsTOry

The three Latin words became the Olympic motto in 

1894

, the date of the IOC’s creation. 

Pierre de Coubertin proposed the motto, having borrowed it from his friend 

henri didon

, a 

Dominican priest who taught sport close to Paris.

The inspiration for the creed would come later, following a sermon given by the Bishop of 

Pennsylvania, 

ethelbert Talbot

, during the Games of London in 1908.

The Olympic symbols

The motto

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The Olympic flame is one of the best-known features of the Games.

[see sheets “ The Olympic flame and torch relay â€ť]

.

From the moment the flame is lit, a very precise 

ritual

 is laid down :

– 

The lighting

In memory of the modern Olympic Games’ ancient origins, the flame is 
lit in 

Olympia

 (Greece) some months before the opening of the Games. 

The Olympic flame can only be lit by the 

sun’s rays

.

– 

The torch

A new torch is created for each edition of the Games. Each relay runner 

carries his or her own torch: it is the flame which is passed from runner 
to runner and which cannot be extinguished.

– 

The relay route 

Carried by relay from Olympia to the host city of the Games, the fla-
me crosses different regions, countries and continents. The passage of 
the flame announces the upcoming Olympic Games to the inhabitants 
along the route and allows those following its journey to discover new 
cultures and customs.

hIsTOry

The initial lighting of the flame in Olympia and the first torch relay took place in 

the lead-up to the 

1936

 Games in 

berlin

 (Germany). 

The Olympic symbols

The flame

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The  symbols  associated  with  the  Olympic  Movement  are  now  firmly  embedded  in  the 

protocol

 of the Olympic Games and give rhythm and significance to its most important 

moments. 

The flag

 has had a varied place in the ceremonial part of the opening and closing ceremo-

nies since 

1920

. Initially, it was simply raised in the stadium. 

Carrying

 it into the stadium as part of the ceremony was introduced in 

1960

 at the Games 

in 

rome

 (Italy). From 

1971

, the decision to use 

athletes

 instead of uniformed cadets to 

carry the flag has added a special element of surprise to the opening ceremony as many 
distinguished sports people and individuals have been selected for this honour. 

After its arrival, the flag is raised up the flagpole where it remains throughout the entire 

period of the Games. When the flag is lowered at the closing ceremony, it signals the end 
of the Games. Today, the tradition of transferring the Olympic flag from the mayor of the 
host city of the Games to the mayor of 

the next host city of the Games

 also takes place at 

the time of the closing ceremony, although this was not always the case.

The 

arrival of the Olympic flame

 in the stadium by torch relay is another great highlight 

of the opening ceremony. With the lighting of the cauldron by the last relay runner, the 
flame is transferred from the torch to the place where it will continue to burn for the entire 
length of the Games. The flame is extinguished on the final day of the Games at the closing 
ceremony.

Nowadays, the 

Olympic rings

 are one of the most easily identifiable visual images in the 

world, and everyone immediately associates them with the Olympic Games. However, this 
was not the case at first.

Below  are  some  examples  of  how  the 

rings

  and 

flag

  were  integrated  into  the  Olympic 

Games :

– 

winners’ medals

The rings appeared for the first time on the winners’ medals at the 

1924 Games in Paris

 

(France).  They  quickly  disappeared  from  the  winners’  medals  in 

1928

  when  the  IOC 

selected a permanent design that highlighted a seated female representative of victory 
and  a  winning  athlete,  but  no  Olympic  rings.  The  only  exception  to  the  use  of  this 

permanent design in the period between 1928 and 1976 was for the Equestrian Games 
in 

1956 in stockholm

 (Sweden) where a distinctive medal that included the rings was 

created.  Since  the 

1976  Games in  montreal

  (Canada)  the  rings  have  regularly  featu-

red on the winners’ medals of the Summer Games, used alone or with the Organising 
Committee’s emblem. In the case of the Olympic Winter Games, the rings have appea-
red  on  the  medals  designed  for  each  edition  of  the  Games  since 

1928  in  st  moritz

 

(Switzerland).

– 

Items and souvenirs

You can find the rings on many items and souvenirs made for the Games dating back to 

the 

1924 Olympic winter Games in Chamonix

 (France).

The Olympic symbols

Part of the Games’ identity

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– 

stamps

The world of 

philately

 soon got to know the rings. They have appeared on stamps since 

the 

1928 Games in amsterdam

 (The Netherlands).

– 

Official posters

The  poster  for  the  Olympic  Winter  Games  in 

st moritz in 1928

  was  the  first  to  fea-

ture the Olympic flag. For the Summer Games, it was not until the 

1932 Games in los 

angeles

 (USA) that the Olympic rings appeared on an official poster.

The Olympic symbols   Parts of the games’ identity

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The  values  of 

excellence

friendship

  and 

respect

  are  the  foundation  upon  which  the 

Olympic  Movement  brings  together  sport,  culture  and  education  for  the  betterment  of 
human beings. 

The three core values of the Olympic Movement, which are an inspiration both at indivi-

dual and organisational levels, can be defined as follows :

excellence

To give one’s best, on the field of play or in life. It is not only about winning, but also 

about participating, making progress against personal goals, striving to be and to do our 
best in our daily lives.

friendship

To build a peaceful and better world thanks to sport, through solidarity, team spirit, joy 

and optimism. To consider sport as a tool for mutual understanding among individuals and 
people from all over the world, despite the differences.

respect

To respect oneself, one’s body, to respect others, as well as rules and regulations, to respect 

the environment. In relation to sport, respect stands for fair play and for the fight against 
doping or any other unethical behaviour.

These three core values are conveyed through the Olympic symbols. 

The 

motto

 embodies 

excellence

 by encouraging athletes to strive to do their best. 

The 

flame

 symbolises 

friendship

 between peoples with the torch relay usually travelling 

through different countries in the world. 

The 

rings

 represents 

respect

, bringing all nations and all five continents together without 

discrimination. The principles shown are universality and humanism.

These symbols are much more than emblems and people should immediately be able to 

associate them with fundamental values for sport and life in general.

The Olympic symbols

The Olympic values through the symbols  

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explore a little further…

design

  an  emblem  for  the  National  Olympic  Committee  (NOC)  of  your  country.  The 

emblem you draw must feature some characteristics of your country and include the 
Olympic rings. Then look for the real emblem (on the internet) and compare them!

Create

 a symbol which, in your opinion, represents peace in the world thanks to sport. Do 

a drawing, or make a collage or sculpture.
 

Think

 of a motto which best sums up your character, or think of a motto for your family, 

school or club. Explain the meaning of this motto.

find

 examples of different rituals (past or present, in your country or elsewhere) performed 

for certain occasions and draw up a list with a short description. Some examples could be 
religious ceremonies or the annual celebrations of clubs or schools.

The Olympic symbols

seleCTIve bIblIOGraPhy

young readers

  

how well do you know the Olympic Games ?

Lausanne : Olympic Museum and Studies Centre, 2002

Teachers

  

Olympic Charter

Lausanne : IOC, 2004

  

IOC factsheets

Opening Ceremony of the Games of the Olympiad
http://www.olympic.org/common/asp/download_report.asp?file=en_report_1134.pdf&id=1134

 

Opening Ceremony of the Olympic Winter Games
http://www.olympic.org/common/asp/download_report.asp?file=en_report_1036.pdf&id=1036 

  

Jim Greensfelder, Oleg Vorontsov and Jim Lally, 

Olympic medals a reference Guide

 

Cincinatti / GVL Enterprises, 1998

  

Karl Lennartz, “ The Story of the Rings â€ť in the 

Journal of Olympic history

, Vol. 10

December 2001 / January 2002, pp. 29-61

  

Karl Lennartz, Andreas Höfer, Walter Borgers, 

Olympische siege medaillen - diplome – ehrungen 

Berlin / Econ Ullstein List Verlag GmbH & Co KG, 2000

  

Olympic Review, 

The Olympic values

 

Lausanne: IOC, April-June 2007

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