Patients & Consumers Center Approximately 50 million Americans suffer from some form of allergic disease. It can develop at any age, and heredity plays a key role in who will develop it. The AAAAI has developed an extensive library of information in this center to help you learn more about allergic disease. What's New in the Patients & Consumers Center: Winter Allergy & Asthma Advocate January Topic of the Month – The Flu Puzzles and Games for Kids Take the Smoke-Free Home Pledge Award of Excellence Scholarship Program Health eHeadlines - updated daily Spotlight On: Latex Allergy